book "No beer till Placebo"
Atelier
It is The Atelier’s 15th birthday. This concert hall on Route d’Hollerich has watched Placebo and Muse grow up. It has made Rock-a-Field into an unmissable event on the summer festival calendar. 15 years of riffs, zingy pop and discoveries to celebrate.
A commemorative collector’s book. No beer till Placebo is the story of an era. Nine chapters on the venue’s history, from the first concerts to the open-air shows. The book’s contents keep time with the rock events of the last 15 years. A surprising book with cut-outs and a pull-out supplement giving the public the inside story. Autographs, unedited photos, extracts from artists’ contracts, backstage passes... The book also tells surprising stories and gives portrait of artists. A cover/poster bears the signatures and dedications of groups that have played The Atelier.
A press release, media coverage and 2,934 copies sold.
“15 years, 674 shows, 10 venues, 200 pages, 624 pictures, 118 artist quotes, 9 chapters, 1 book!”
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